Meet Filuet – Sara Ben David

Filuet was founded as a family business that has evolved over the years into a powerhouse for companies worldwide, assisting them with everything they need for establishing their business. We spoke with one of the first employees in Filuet’s 29 years of business to understand more about how it feels to work for a company like Filuet, to serve a direct selling giant like Herbalife Nutrition in a complex country like Israel, and at the same time, to be a woman, mother, and grandmother.

Dear Sara, please tell us a bit about yourself, your family, and what you love to do?

“My name is Sara, and I’m from Israel. I’m married, a mother to 4 children & a grandmother to 7 grandchildren.

I like exercising and my favorite way to spend time is with my family and friends, travelling in Israel & abroad.”

Please tell me about your time with Filuet; when did you first join? How has your journey been since then?

I started working for Filuet in 1997 as part of the management team of a couple of projects in many new fields. These days, the company was still building itself and hence very diverse. I was representing Filuet in front of companies from various fields in Israel that were interested in trading with the CIS countries. One of our greatest projects was the establishment of the Israel-Russia Trade Center in Moscow. We worked on this project in collaboration with the Israel-Russia Chamber of Commerce. I enjoyed every single minute of this project. After a couple of years, Filuet finally positioned itself as a leading BPO solutions provider for direct sales companies. The last 14 years, I have been working with Herbalife Nutrition Israel, which is doing great in this super complex & unique economy. Working and dealing with the members here that are coming from many different cultures is truly exciting! I just love the interactions with the members, a nice and social environment every day of the week.

Sara during Filuet 25th anniversary

Which person, dead or alive, real or fiction, would you most like to have dinner with and why?

There is one person that I wish I could have dinner with and that is Mr. Shimon Peres, the former President and former Prime Minister of Israel. For me, he is a great model of what it means to be a dreamer, and a visionary with real determination to make peace with our neighboring countries. He believed in his way until his last day, despite the many difficulties he faced, he always kept going – An inspiration for me.

As these strange times lead us to digitalize our internationality, we would like to ask what is your favorite/dream destination for vacation & ultimate destination for work?

My favorite vacation destination would be Hawaii, and the ultimate destination for work is at home, my base in Israel.

Where do you see Filuet in 10 years from now?

When I am trying to imagine how Filuet will look in 10 years from now, I can imagine the group with the family’s next generation integrated in the company roles, on its way to fulfill its vision – to grow more and keep on going as a global group operating in many international markets and fields, providing the best BPO solutions to keep opening new markets around the world and having fun during the process.

Would you like to use this opportunity and forward a message to the Filuet team?

For me, Filuet is exceptional and one of a kind as a company. The relations between the management and the employees are absolutely amazing. An international business with more than 450 employees, which I personally believe that all of them feel good with their colleagues and managers, at least I do.

In my opinion, this is the secret recipe for success. When employees feel connected to the organization they work for, they are devoted to the company’s vision & mission. Combining all the above with the employee’s motivation to succeed – we get a winning team.

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