Consistent cross-channel brand identity
and support in content creation for social media purposes
The pain point
After conducting extensive user-research, we found that one of the main issues sales distributors of direct-selling companies struggle with is operating and managing their own social media channels by themselves. Generating creative ideas on a daily basis can be time-consuming. Add to that the risk of brand dilution due to inconsistent brand designs by each individual sales distributor. This jeopardizes not only a sales distributor’s social media presence, but also damages the brand identity of our client.
To provide relief, we created an app to help our clients’ sales distributors build their online personal brand, create a following and share valuable content with their followers. Filuet’s daily inspiration app enables our clients’ sales distributors to generate creative ideas and social media posts within seconds. The app provides both text and visuals that align with the brand identity of our client.
App development platform includes customizable features, multilingual support, state-of-the-art content management, and seamless social media integration