Customer response has been positive.

The Reagan Ranch Center, an interpretive center in Santa Barbara, California, which maintains President Reagan’s “Western White House,” installed Freetouch for its 3,500-square-foot gallery. The center features seven touchscreen-based interactives and hosts visitors from around the world.

“Freetouch allows us to retain all of the functionality of our exhibits,” Brent Kilpper, associate director, said in a press release. “We have it up and running now on our five timeline exhibits and it’s the perfect solution. It’s very simple — you just use your cellphone and away you go. We’re really pleased.”

Electrosonic, a global audio-visual agency that builds tailored solutions for a variety of markets such as videoconferencing and control rooms, museums and theme parks, also praised the solution.

“It helps reinforce relationships with existing clients because we can keep their interactive displays running, preserving the value of their investment,” Chris Conte, vice president of new business development for Electrosonic, said in a press release. “It’s also cost-effective and simple to implement because it doesn’t require additional hardware. The response we’re getting from existing and new clients is overwhelmingly positive.”

“When we reopen, visitors will come back with different feelings and more caution,” said an early beta tester, John Beckman, director of exhibit design and production at Adler Planetarium in Chicago, in a press release.

“Freetouch gives us the opportunity to really not change anything we’re doing in regard to the way our touchscreen displays work, while giving guests the option to interact with them using their cellphones if they wish to. It’s logistically friendly and extremely low friction for us and for our guests as well.”